Lea-Ann with Lola

Lea-Ann O’Hare Germinder with her Grandpup Lola

Lea-Ann O’Hare Germinder, APR, Fellow PRSA is editor, publisher and founder of Goodnewsforpets.com. Germinder is a digital and traditional media communications pro, influencer, writer, speaker.

She recently concluded the celebration of  the 20th anniversary of parent company Germinder + Associates with the Germinder20 Power of Pink program. Pink was chosen as the celebratory tone to rebrand as Germinder marks her own personal celebration — successfully leading a woman-owned business for twenty years. The message is one of empowerment and thanks. Through the co-promotion and celebration of #Germinder20 and the #PowerofPinkHonorees program, Germinder has encouraged and celebrated others who have contributed to the company’s success throughout the year, and donated to organizations that were important to the Honorees.

In the pet/vet sector alone, Germinder and her teams have created over 125 campaigns, including the iconic “Pets Need Dental Care, Too!” campaign on behalf of Hill’s Pet Nutrition, the American Veterinary Medical Association and the American Dental Society. She was an early proponent of the power of the Internet as a communications channel, beginning work in this area in 1995 and continues to innovate.

She has authored articles and delivered seminars, speeches and media appearances on both veterinary and pet-related issues to a wide variety of pet and vet audiences at domestic and international venues including the Veterinary Medicines Summit in Nice, France. In 2018 she has spoken about digital engagement and storytelling to audiences as diverse as authors, writers and bloggers at the Cat Writers’ Association to international master degree students for a Luxury Brands Communications Course at Baruch College to veterinary practices at the NY Vet Show.

Germinder’s commitment to volunteerism focuses on her core passions: communications for many niche markets, women’s issues and pets. In communications, Germinder has served at a national level on the board of directors of the Public Relations Society of America (PRSA) and as a trustee of the Public Relations Society of America Foundation. She has served in numerous PRSA positions including as PRSA New York chapter and Kansas City chapter president, Tri-State and Midwest District chairs, and numerous committee and judging panels. She is an Accredited Fellow of the Public Relations Society of America (PRSA), one of the most prestigious honors of the public relations profession. Germinder is also a member of the PR Council, the Publicity Club and a member of the International Public Relations Association (IPRA).

Germinder’s work has been recognized by the PRSA Silver Anvil Award of Excellence, the VMX Vetty Awards, American Animal Hospital Association Gold Key Award, the IABC Bronze Quill and dozens of local communications awards.

As a woman business owner, Germinder champions women’s issues through mentorship, membership and giving back. She has mentored interns, women from PRSA and PRSSA, her alma mater, the University of Dayton, and NY Women in Communications. She has earned the Women Who Mean Business Award from the Kansas City Business Journal/Kauffman Foundation and an Enterprising Women of the Year Award.

Germinder becomes a member of whatever niche industry she serves. As publisher of Goodnewsforpets, she is a member of the Dog Writers Association of America, the Cat Writers Association of America, Women in the Pet Industry Network and numerous veterinary organizations including Veterinary Partners and Veterinary Management Association Executives (VMAE).