Cutline: The 2013 L.O.V.E. Bus Ready to Roll
(Photo Courtesy of Ceva Animal Health)
May 3, 2013 " Lenexa, Kan. " The Ceva L.O.V.E. bus is off to an early start this year in helping pet owners with their pet behavior problems. Ceva Animal Health, makers of Feliway® and Adaptil®, has once again partnered with the American College of Veterinary Behaviorists (ACVB) for the “Keep the L.O.V.E. Alive Behavior Express Tour 2013” featuring the popular L.O.V.E. coach bus. L.O.V.E. stands for “lean on veterinary expertise,” a double entendre to call attention to the human animal bond and reinforce the critical role of veterinarians in addressing pet behavior issues.
“The ACVB is pleased to once again co-sponsor the tour with Ceva to get the word out to the pet-owning public about solving pet behavior problems with the help of their veterinarian. Thousands of pets die needlessly each year due to untreated behavior problems. This campaign calls attention to these alarming statistics and reinforces the critical role of veterinarians in helping pet owners resolve those behavior problems to keep that love alive,” said Debra Horwitz, DVM, DACVB, spokesperson for the tour.
The bus is stopping at popular events in nine U.S. cities including pretour events held in Baltimore, MD and Indianapolis, IN. At each event, Ceva is distributing pet behavior tips from ACVB and free giveaways from Ceva. Several events feature board-certified veterinary behaviorists available to answer pet owner questions.
“Ceva’s Feliway and Adaptil behavior products are a natural part of a veterinarian’s total pet behavior treatment plan. Last year the tour reached millions of pet owners with the message that there are solutions to pet behavior issues and their veterinarian can help make recommendations before it’s too late. We look forward to reaching many more pet owners with that important message this year,” said Elizabeth Hodgkins, DVM, Esq., Ceva Animal Health Director, Veterinary Services.
Tour Events
- May 4 – Chicago, IL Bark in the Park
- May 18 – St. Louis, MO Bark in the Park
- June 1, 2- New York City Maddie’s Pet Adoption Days
- June 29, 30 – San Francisco, CA Gay Pride Parade with Humane Society
- Sept. 8 – Boston, MA The Pet Rock Festival
- Sept. 27-28 – Kansas City, MO Strutt Your Mutt
- Oct. 5 – Detroit, MI Animal March
About the American College of Veterinary Behaviorists (ACVB): Diplomates of the American College of Veterinary Behaviorists (DACVB) are veterinarians who are specialists in the field. These specialists have completed a residency or training program in the discipline of veterinary behavioral medicine. As part of this program they have studied topics including: sociobiology; psychology of learning; behavioral genetics; behavioral physiology; psychopharmacology; ethology; and behavioral endocrinology. Visit www.dacvb.org.
About Ceva Animal Health: Ceva Animal Health’s key companion animal products include the Vectra® line of parasiticides, Adaptil® and Feliway® pheromone behavior aids, Senilife® neuroprotection for aging dogs and Altresyn® (altrenogest) for equine reproduction. The company’s North American headquarters is in Lenexa, Kansas. Visit www.ceva.us.
About Ceva Santé Animale: Ceva’s parent company is a global veterinary health company focused on the research, development, production and marketing of pharmaceutical products and vaccines for pets, livestock, swine and poultry. Its headquarters is in Libourne, France. Visit www.ceva.com.