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Avoid Pitfalls in Addressing Behavior Problems

July 9, 2012 " Lenexa, Kan. " Punishment and praise when used improperly can make a bad behavior problem even worse in pets. Pet owners need to understand that dogs and cats need the same compassion and patience that go into raising children.

“We know that pet owners often mean well but may fail to address behavior issues when they use the wrong tools such as force or punishment with their dog or cat when it behaves poorly,” said Dr. Debra Horwitz, veterinarian and diplomate of the American College of Veterinary Behaviorists. “Instead, pet owners should consult with their veterinarian about behavior issues. They can offer invaluable advice, guidance and treatment options to address the behavior issues and increase the chances of successfully remedying the problems.”

Dr. Horwitz notes that pet owners should avoid:

Dr. Horwitz serves as spokesperson for the Keep the L.O.V.E. Alive Behavior Express Tour 2012 campaign. The six-city tour is focused on raising awareness that there are solutions to behavioral issues for their beloved dogs and cats. Veterinarians play a critical role in providing medically sound treatment options so owners can keep the love alive for their pets.

Ceva Animal Health has partnered with the American College of Veterinary Behaviorists to launch the public awareness campaign. Ceva makes Feliway® and Adaptil™, scientifically proven pheromone behavior products that reduce stress and anxiety in cats and dogs.

About the American College of Veterinary Behaviorists (ACVB): Diplomates of the American College of Veterinary Behaviorists (DACVB) are veterinarians who are specialists in the field. These specialists have completed a residency or training program in the discipline of veterinary behavioral medicine. As part of this program they have studied topics including: sociobiology; psychology of learning; behavioral genetics; behavioral physiology; psychopharmacology; ethology; and behavioral endocrinology. Visit www.dacvb.org.

About Ceva Animal Health: Ceva’s key companion animal products include the Vectra® line of parasiticides, AdaptilTM (formerly D.A.P.) and Feliway® pheromone behavior aids and Senilife® neuroprotection for aging pets. Ceva Biomune’s key poultry products include CEVAC® Transmune IBD, Vectormune® FP and Vectormune® HVT. Ceva Biomune Campus and the North America Zone headquarters are both located in Lenexa, Kansas. Visit www.ceva.us.

About Ceva Santé Animale: Ceva’s parent company is a global veterinary health company focused on the research, development, production and marketing of pharmaceutical products and vaccines for pets, livestock, swine and poultry. Its headquarters is in Libourne, France. Visit www.ceva.com.

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