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ASPCA Animal Poison Control Center Launches Interactive Web Experience To Educate Pet Owners About Common Household Poisons

NEW YORK, April 4 /PRNewswire/ — In observation of National Poison Prevention Week (March 16 -22), the ASPCA Animal Poison Control Center has launched an engaging, fun and educational feature on their website (http://www.apcc.aspca.org) titled “Make Your Pet’s Home Poison Safe” to educate pet owners about common household toxins and guidelines to prevent accidental pet poisonings in the home. The online experience will enable users to walk through an animated model of a house with poisonous items in four room types: bedroom, bathroom, kitchen and garage. Each room will feature five to six toxic items frequently found in the home (medications, cleaning products, foods, plants, etc.). The user can mouse over the item and click to safely store or remove it from the room. Simultaneously, a text box describing the danger will pop-up. The user will have the ability to clean up the scene in each room while they learn about the dangers posed to their pets. “Visitors of any age can appreciate and benefit from the ‘Make Your Pet’s Home Poison Safe’ experience,” comments Garth Moore, ASPCA Web Producer. “We wanted to create an online tool to show pet owners how to identify everyday household toxins that can be dangerous and even deadly to pets.”

“Cooper the Careful Canine,” an animated character, will appear throughout the interactive experience in the top left corner of the screen. She will provide users with important poison prevention tips as they work their way through each room. Cooper will use expressive behaviors such as barking, nodding and panting as visitors click on the various toxic items. When the home is free of toxins a reward screen will pop-up and ask the user if they would like to play again or offer additional information on household toxins.

During National Poison Prevention Week, the ASPCA Animal Poison Control Center, the premier animal poison control center in North America, alerts pet owners to the following guidelines on how to protect pets from being poisoned in and around the home:

SOURCE ASPCA Animal Poison Control CenterWeb Site: http://www.apcc.aspca.org

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